BROOK VALE WINE
NOVEMBER 2024 | Logo & Branding
Brook Vale Wine is a conceptual brand and packaging design project centered around tactile experience and human connection. Through restrained typography, negative space, and intentional materiality, Brook Vale shifts the wine shopping experience from passive glance to tactile engagement—bringing quiet presence and story to the shelves.
PROBLEM
The challenge was to create a cohesive branding system for a conceptual wine company that could stand out in a saturated market—where traditional labels often blend together. The goal was to design an identity that felt elevated yet familiar, and to reimagine the wine shopping experience by encouraging customers to physically engage with the bottle, rather than just glance at it on the shelf.
BROOK VALE WINE
NOVEMBER 2024 | Logo & Branding
Brook Vale Wine is a conceptual brand and packaging design project centered around tactile experience and human connection. Through restrained typography, negative space, and intentional materiality, Brook Vale shifts the wine shopping experience from passive glance to tactile engagement—bringing quiet presence and story to the shelves.
PROBLEM
The challenge was to create a cohesive branding system for a conceptual wine company that could stand out in a saturated market—where traditional labels often blend together. The goal was to design an identity that felt elevated yet familiar, and to reimagine the wine shopping experience by encouraging customers to physically engage with the bottle, rather than just glance at it on the shelf.
BROOK VALE WINE
NOVEMBER 2024 | Logo & Branding
Brook Vale Wine is a conceptual brand and packaging design project centered around tactile experience and human connection. Through restrained typography, negative space, and intentional materiality, Brook Vale shifts the wine shopping experience from passive glance to tactile engagement—bringing quiet presence and story to the shelves.
